Sonic Octaves News
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**Sonic Octaves participated at Sawai Gandharva Music Festival 2010, Pune.
Music On Sleeves
Among the usual stalls selling music CDs, the one by Sonic Octaves stood out. With CDs, this stall was selling T-shirts of unique prints based on classical music. Rajendra vaishampayan is a software engineer and MD of Sonic Octaves, an art, media and entertainment company. He said, Although I was interested in music since, I couldn’t choose it as a career option, as the situation was not the same 15yrs back. Rajendra is a Samwadini player. Rajendra’s trip to US exposed him the way music is treated in the West. They nicely convert their passion for music into merchandising which finally encourages music itself. There the idea of merchandising our classical music came to my mind. After coming back to India he quit the IT industry to start his music company. Sonic Octaves is into recording music albums and performances. His company also designs websites for artistes.
– Pune Mirror Friday, December 10, 2010.
Glimpses of Sawai Gandharva 2010
- Sonic Octaves launched new range of exclusive Tshirts and Keychains based on Indian Classical Music Theme.
- Release of New Cds Reviving Traditions and Rising Stars – Aditya Modak
Sandhi Prakash March 2012